After connecting online and finessing a great first meet up, what does a Guy’s Guy do to make sure he secures the next date? “Just don’t throw up on his shoes.” That’s what an ex-boss advised me before my meeting a potentially game-changing new client. It looked like a slam-dunk, but in advertising clients have the final say, and I needed the gig. The meeting went fine, but I was reminded to never take anything for granted. … read more
A Guy’s Guy Needs a Little Unconditional Love Now and Then, Too…
I’m referring to the kind of love that only a pet can give you. You know, when you come home after a hard day’s work and you are still sore from a few punches in the stomach from your boss or clients or whomever you have to deal with in business or your chosen profession. There is nothing better than seeing those clear animal eyes looking … read more
As always, things are upside down in good old NYC. Somehow this past winter took a left turn on Route 80 and missed us. Throughout those dreary days though, you were checking out Page Six and the photos of young Hollywood flaunting their beach bodies in St. Barths. And from spring up till recently it’s been rainy and relatively cool. But we are now waking up to a parade of steamy, sweltering days that New Yorkers lovingly … read more
Is it wise to have a relationship with a colleague at the office?We’ve all been there. You’re working long hours, and as the pages fall off the calendar and the seasons change you look outside the window nearest your workstation and see the smiling faces outside and wonder am I the only one working so damn hard in this city? You look around you and there she is, the pretty young woman with the awesome legs and … read more
image courtesy of vi.sualize.us
Have you ever wondered what the most important characteristics that women seek in guys are? After another fruitless night combing the bars, clubs, and hot spots for a mate, a lot of guys skulk home with a belly full of Budweiser and not much else to show for it. I’ve been there…many times. But being a circumspect and blossoming Guy’s Guy, at a certain point I asked myself what was the … read more
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A helluva lot, and nothing. It’s a matter of perspective and each man defining himself as the times change seemingly faster by the hour.
I was part of the team that came up with the ad campaign for 1800 tequila that asked, “what ever happened to tequila?” Now, two years and one advertising agency later, the campaign revolves around the phrase, “what ever happened to?’. There is one execution focused on men and according to … read more
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Guys’ Guys need good music and for the past fifty years, the Stones have spun a wicked soundtrack. Like them or not, you have to admit the Stones have withstood time. Despite the arrival of disco, rap, hip hop, electronica, house, world, and competitors as talented as Nirvana, Guns and Roses, and Led Zeppelin, only the Stones have kept it together and rolled for five decades. And while in six short years the Beatles … read more
It’s hard to place The Guys’ Guy’s Guide to Love in a particular genre – how do you describe it to people?
Great question. At first agents told me that since I was a guy, I should write a thriller. No, thanks. Then it was, why don’t you write the book with a female protagonist? No, thanks. Then they told me, the title sounds like the book is a non-fiction guide to getting laid. Why don’t you change … read more
You’ve worked in advertising for the past two decades, what inspired you to turn your hand to literature and write The Guys’ Guy’s Guide to Love?
About ten years ago I was walking across Sixth Avenue when something inside told me that it was time to get serious about my passion for writing. I read every book that I could get my hands on about writing or subjects that interested me and began writing in earnest.
Before writing this … read more
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Guest Post from Straight Up Love
I recently launched my debut novel, The Guys’ Guy’s Guide to Love. Here’s the story: Max Hallyday, the main character, is asked by, Cassidy Goodson, his ex-girlfriend who is launching a new girl power magazine, to pen a column that provides a “regular” guy’s perspective on life, love, and the pursuit of happiness. Max repeatedly declines Cassidy’s offer, telling her that women only want to “know” the truth that they want … read more
